Workshops

Developing & Managing Distributor Sales Networks:
Creating A Successful Channel Marketing Program

Keep your Distributor Sales Networks Program from becoming a black hole into which your products disappear. Regain control of your distributor networks by developing and managing an effective channel marketing program–one that maximizes benefits for your company and distributor.

This 1-2-day workshop shows you how to:

•	Determine the most effective sales and distribution strategies for your company
•	Develop successful distribution partnerships designed around your company's strategies, resources and support programs–domestic or worldwide. Identify, recruit, select the best distributors to establish critical distribution channels and distributor partnerships
•	Communicate with, train, monitor and control your distributors to maximize sales
•	Evaluate channel and marketing effectiveness
•	Use distributor contracts to your company's advantage (Model Distributor Contract provided)

This workshop can be tailored to your company's business needs. For more information contact us.

Now a Top Business Book Pick FOUR Years in a Row!
John Caslione's latest best-selling book, Global Manifest Destiny: Growing Your Business in a Borderless Economy, has been chosen once again as one of Harvard Business School's "HBS Working Knowledge" top business book picks for four consecutive years – 2002, 2003, 2004 and now in 2005!