“Chaotics™: The New Normality”
“The world is more interconnected and interdependent than ever before. Two main forces: globalization and technology, helped create a new level of interlocking fragility in the world economy. While global interconnectivity and interdependence works in everyone’s favor in good times, it rapidly spreads much pain and damage in bad times. This now becomes an inescapable feature of The New Normality.”
America Must Go Long on Globalization Efforts
Published: DC Examiner – 08/10/08
“…Going long is a strategic necessity that we must embrace because the new market makers from Asia, Eastern Europe and the Middle East are going long, and we in the West are going to have to have the foresight and vision to begin to trump, or even just to match, their extremely well-funded global growth strategies.”
Expression Magazine archive
John Caslione’s articles were previously published in the monthly popular “in-flight” magazine,”Expression”. Five of the seven largest airlines offer this magazine to their business readers, estimated at 20 million people each month. Expression Magazine is the preferred hotel guest room magazine for many exclusive Chinese hotels throughout China. The archive of articles are available below:
- Caslione’s Marketing:
– New Competitive Breakthrough Strategies
– Bypass the Price War and Sharpen a Lasting Competitive Edge
Original Chinese language version only.
Download PDF - Explore Global Markets
Original Chinese language version with the English translation included.
Download PDF - Well-Managed Distribution Channels
Original Chinese language version with the English translation included.
Download PDF - Next Move: Purchase US and European Firms
Original Chinese language version with the English translation included.
Download PDF
Caslione archived articles include:
- Charming the Dragon, Globalizing Your Business With China
- How To Develop a Successful Global Business
- Competing Against Price (Value-Added Strategies)
- Global Marketing — The Future of ALL Marketing
- Marketing To Large Companies: Global Account Management
- Developing Strategic Supplier Alliance
- Strategic Supplier Alliance: It All Begins With Shared Vision
- Globalization and Breaking into Emerging Markets
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